Home / Label sizes / 7 × 4 in

7 × 4 in labels

At 178 × 102 mm, this label is a little smaller than a paperback book cover, with 28 square inches to print on. We checked it against common containers: it works for a notebook cover (5.5 × 8.5 in) as well as the front of a 1 gallon paint can. Layout budget: about 27 lines of roughly 116 characters at 8 pt; with a full-size UPC-A barcode the rest of the face stays usable. The same page covers 4 × 7: rotate the artwork and choose the unwind direction in the builder.

  • Rectangle
  • 7 × 4 in
  • 177.8 × 101.6 mm
  • 28 sq in
7 in4 in7 × 4 in= 1 inch (scale) · 177.8 × 101.6 mm

From $149.63 for 100 labels + $45.00 one-time setup

Cost of 7 × 4 in labels

QuantityRoll labelsPer labelSheet labels
100$155.17$1.552$149.63
250$184.15$0.737$177.57
500$231.81$0.464$223.53
1,000$324.82$0.325$313.22
2,500$585.58$0.234$564.66
5,000$944.99$0.189$911.24

Matte white stock, CAD, tax extra – plus $45.00 per design for setup.

Ideas for 7 × 4 in labels

Notebook cover label

Leaves 0.75 in at the sides and 0.75 in top and bottom on a 5.5 × 8.5 in surface.

Front of a 1 gallon paint can

Covers about 33% of the way round a 6.6 in body, so the whole label reads face-on.

Event and trade-show signs

Peel and stick on tables, crates and boards; 178 × 102 mm reads across a room.

Equipment and asset panels

Machine instructions: 21 lines of 93 characters at 10 pt.

Getting the layout right

The smallest readable type here is about 8 pt; everything that matters belongs inside 6.875 × 3.875 in. Big labels go on easier from one edge: plan the design so a slight shift of 0.07 in is not noticeable.

Flat use: 7.25 × 4.25 in of face. Wrap use: about 2.31 in across or more, with 7 in going round.

Against 8 × 3.5 in you gain 0% more face with 7 × 4 in, and going up to 8.25 × 3.5 in gives 3% more. Going one size bigger costs roughly $15.41 more per thousand.

Stocks and finishes

MaterialFinish (vs. matte white)
White paperMatte, Gloss +6%
Clear (transparent)Standard (included) +14%
Freezer-grade whiteStandard (included) +22%

Roll counts for 7 × 4 in

CoreMax. roll diameterUp to (approx.)
3″ core (standard)10″3,100 labels
1″ core5″830 labels

Single lane, 3 mm spacing, approximate

Common questions

Is 7x4 the same as 4x7?

Same label, different orientation. 7 × 4 in rotated is 4 × 7 in; the price does not change, and the unwind direction you choose decides how it feeds off the roll.

What do 1,000 7 × 4 in labels cost?

1,000 cost $324.82 – $0.325 a label – while the smallest run (100) is $155.17. The $45.00 artwork setup is charged once.

How many rolls will my 7 × 4 in order come on?

Each 3″-core roll holds about 3,100 and each 1″-core roll about 830, so divide your quantity by that to estimate the number of rolls.

What canvas size should I use for 7 × 4 in labels?

Start a 7.125 × 4.125 in document; in pixels that is 2,138 × 1,238 px at 300 dpi. Vector files stay sharp at any size.

Similar sizes

Ready for 7 × 4 in labels? Your price updates as you choose material and quantity.

Start my quote