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12 × 4 in labels

Think of 12 × 4 in as a slim strip about 3 times as long as it is tall – 305 × 102 mm, or 48 square inches of artwork. Text-wise, plan on about 27 lines of roughly 203 characters at 8 pt; a full-size UPC-A barcode fits too. Ordering 4 wide by 12 tall? Use this page and set the orientation on your artwork.

  • Rectangle
  • 12 × 4 in
  • 304.8 × 101.6 mm
  • 48 sq in
12 in4 in12 × 4 in= 1 inch (scale) · 304.8 × 101.6 mm

From $163.49 for 100 labels + $45.00 one-time setup

12 × 4 in label prices

QuantityRoll labelsPer labelSheet labels
100$169.54$1.695$163.49
250$220.14$0.881$212.28
500$303.41$0.607$292.57
1,000$465.88$0.466$449.24
2,500$921.68$0.369$888.76
5,000$1,537.60$0.308$1,482.69

Before tax in CAD for matte white; add $45.00 per design.

Good uses for the 12 × 4 in size

Box-top graphics

Brand a plain mailer box lid; artwork at 3638 × 1238 px.

Product sheets as stickers

A full sell sheet – 27 lines at 8 pt – stuck straight onto a sample case.

Inside-window posters

Hours and promotions facing out through a window at 305 × 102 mm.

Pallet and tote labels

Contents, destination and a large barcode on 48 sq in.

Before you design

The smallest readable type here is about 8 pt; everything that matters belongs inside 11.875 × 3.875 in. Use the full 12 in length for one line rather than stacking 27 tiny ones.

Panels should be at least 12.25 × 4.25 in. Wrapping the 12 in side? Containers of about 3.9 in diameter and up work.

12 × 4 in is 0% larger in area than 8 × 6 in, and 10 × 5 in is 4% bigger still. Expect around $57.99 more per 1,000 for the larger 10 × 5 in.

Paper and film options for 12 × 4 in

MaterialFinish (vs. matte white)
White paperMatte, Gloss +6%
Clear (transparent)Standard (included) +14%
Freezer-grade whiteStandard (included) +22%

Core and roll options

CoreMax. roll diameterUp to (approx.)
3″ core (standard)10″3,100 labels
1″ core5″830 labels

One wide, 3 mm apart (estimate)

12 × 4 in label questions

How much text fits on a 12 × 4 in label?

At 8 pt, roughly 27 lines of 203 characters inside a 1/8 in safe margin; at 10 pt about 21 lines of 162. Shorter lines with more space read faster on a shelf.

Is there a minimum order for 12 × 4 in labels?

Yes, 100 labels; that run is $169.54. At 1,000 you pay $465.88, near $0.466 apiece, and artwork setup adds $45.00 once.

Can I get 12 × 4 in labels on a 1 inch core?

Yes – roughly 830 max on 1″ (handheld dispensers), versus 3,100 on the standard 3″ core.

What resolution is needed for 12 × 4 in labels?

300 dpi: 3,638 × 1,238 px. That covers the 12.125 × 4.125 in bleed area; vector PDF or SVG avoids resolution worries altogether.

Similar sizes

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